Business Insurance Guide
General liability vs. professional liability
The two foundational business insurance policies and when you need each.
General liability (GL) and professional liability (PL) are the two most-confused business insurance products. They cover entirely different risks, and most businesses need both.
General liability (GL)
General liability covers third-party bodily injury and property damage arising from your business operations:
- A customer slips in your office and breaks their wrist
- Your employee accidentally damages a client’s property while on-site
- A product you sell injures a consumer
- Your advertising is alleged to slander a competitor
Most landlords require GL. Most clients require GL before signing contracts. Coverage limits typically run $1M per occurrence / $2M aggregate.
Professional liability (PL) / Errors & Omissions (E&O)
Professional liability covers financial losses caused by professional services you provided:
- A consulting recommendation that costs the client money
- A coding error that causes a system outage
- An accountant’s advice that leads to an IRS penalty
- A medical professional’s diagnosis or treatment error (then called medical malpractice)
GL does NOT cover this — bodily injury and property damage are different from financial harm.
Who needs both?
Most service businesses, especially:
- Consultants and advisors
- IT/software services
- Designers and creatives
- Lawyers, accountants, financial advisors (typically called E&O)
- Engineers and architects
- Marketing agencies
Pure product businesses (e-commerce, retail) often need GL but may not need PL.
Typical costs
- GL for a small consulting firm: $400-800/year
- PL for a small consulting firm: $500-1,500/year
- Combined BOP (business owners policy with both): often cheaper than buying separately
Most carriers offer combined packages. Compare standalone vs. BOP pricing — the BOP often wins.