Auto Insurance Review
Key takeaways
American Family (AmFam) ranks well on customer satisfaction and is particularly strong in its Midwest core markets.
— QuoteYeti editorial team
- 02 Coverage options are competitive, with usage-based 'KnowYourDrive' offering meaningful discounts for safe drivers.
- 03 Pricing runs mid-market — not the cheapest, not the most expensive — with stronger competitiveness in its home regions.
American Family ratings
Pros and cons
Ordered by impact. The top item in each column is the one we'd weight heaviest in a recommendation.
What's working
- Top pro American Family provides a variety of savings on vehicle insurance coverage.
- The firm also offers numerous other types of insurance, which may be combined to save money.
- American Family's mobile app is simple to use and includes features like tracking claim progress, scheduling payments, and calling roadside help.
What's not
- Top con Because American Family does not offer a comprehensive list of extra coverage enhancements or endorsements for vehicle policies, customers with more sophisticated insurance needs should continue their research.
- While homeowners rated American Family vehicle insurance positively, renters rated this provider below average in our Customer Satisfaction Survey.
Our verdict
The bottom line
American Family is a solid pick in the Midwest and Western states where it operates. If you're outside its footprint or shopping purely on rate, broader carriers will usually price more aggressively.
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