Auto Insurance Comparison

NJM vs Root

Side-by-side comparison of NJM vs Root auto insurance — ratings, cost, coverage, customer experience, pros, cons. No sales pitch, just the research.

Read the full reviews: NJM →Root →
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Quick verdict

NJM comes out clearly ahead Root in our overall scoring — but each carrier wins on different dimensions. See the breakdown below before deciding.

Head-to-head

Overall scores, key facts, and what each is known for.

 
NJM
Root
Overall score
4.35 /5
Highest overall
3.60 /5
Best for NJM is a mutual carrier with one of the strongest customer-satisfaction reputations in the industry Root is a digital-native carrier built around a test-drive model — you install the app, drive for ~3 weeks, and Root prices your policy based on actual driving behavior
Read full review NJM review → Root review →

Rating breakdown

How each carrier scores on the dimensions we weight.

Category NJM Root
Customer experience 4.80 3.50
Coverage breadth 4.20 3.50
Affordability 4.00 3.80

Pros and cons, side by side

What each carrier wins on, and where each one falls short.

Pros

  • Industry-leading customer satisfaction in independent surveys year after year
  • Mutual structure means dividends to policyholders, not shareholders
  • Strong claims-handling reputation with very low complaint volumes
  • Competitive pricing for clean records and mature drivers in its footprint

Cons

  • Only available in NJ, PA, OH, MD, and CT — no national availability
  • Limited brand presence and ad spend means fewer people know it exists
  • Less aggressive on telematics and usage-based programs than digital natives

Pros

  • Low-mileage drivers
  • Drivers who do everything to keep themselves safe on the road
  • Prospective customers want to save on renters and vehicle insurance.

Cons

  • high-risk drivers in the high-risk categories.
  • Insurance agents who prioritize work
  • drivers who seek a comprehensive insurance plan

Coverage at a glance

What each carrier offers in standard policies.

NJM

Root

The bottom line

NJM

If you're in NJ, PA, OH, MD, or CT, get a quote. NJM is one of the carriers most likely to actually deliver on what every insurance ad promises.

Read the full NJM review

Root

Root is worth trying if you're a genuinely safe driver who's comfortable with a 3-week test and digital-only service. If you need immediate coverage or prefer human agents, look elsewhere.

Read the full Root review

Before you decide

Rankings are a starting point — your profile decides the rest.

These scores reflect our editorial research across cost, coverage, and customer experience. The right carrier for you still depends on your record, location, and vehicle, so read the full reviews before you commit.