Auto Insurance Comparison

Nationwide vs Kemper

Side-by-side comparison of Nationwide vs Kemper auto insurance — ratings, cost, coverage, customer experience, pros, cons. No sales pitch, just the research.

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Quick verdict

Nationwide comes out clearly ahead Kemper in our overall scoring — but each carrier wins on different dimensions. See the breakdown below before deciding.

Head-to-head

Overall scores, key facts, and what each is known for.

 
Nationwide
Est. 1925
Kemper
Overall score
4.05 /5
Highest overall
3.55 /5
National rank #7
Best for Nationwide is a strong bundling-focused auto insurance with vanishing deductibles and personalized claims service Kemper is a diversified carrier with a major non-standard auto presence and several specialty sub-brands
Read full review Nationwide review → Kemper review →

Rating breakdown

How each carrier scores on the dimensions we weight.

Category Nationwide Kemper
Customer experience 4.10 · #7 3.30
Coverage breadth 4.40 · #5 3.60
Affordability 4.10 · #7 3.70

Pros and cons, side by side

What each carrier wins on, and where each one falls short.

Nationwide

Full review →

Pros

  • Significant bundling discounts (up to 20% with home insurance)
  • SmartRide® telematics program with $40 enrollment bonus
  • Vanishing Deductible® reduces $100 per year of safe driving
  • On Your Side® Review with assigned representative for major life changes
  • Strong availability of optional coverages and endorsements

Cons

  • Higher standalone rates than digital-first competitors
  • Mixed J.D. Power scores in customer satisfaction
  • Less competitive for drivers without bundled policies
  • Inconsistent service quality across regions

Pros

  • Strong specialty positioning for non-standard auto and Hispanic-market customers
  • Quick online quoting with bilingual service in key markets
  • Backed by parent company financial strength
  • Accepts SR-22 and high-risk profiles

Cons

  • Kemper does not have a telematics program. 
  • Kemper does provide a mobile application, but its capabilities are restricted, and its website is sparse.

Coverage at a glance

What each carrier offers in standard policies.

Nationwide

Nationwide offers a comprehensive coverage menu typical of major car insurance carriers, with several add-ons that set it apart from competitors. The table below details the main add-ons available.

Add-on coverage

  • Vanishing Deductible — Reduces your collision deductible by $100 per year of safe driving
  • Brand New Belongings — Replacement of personal items in your car after a total loss
  • Accident Forgiveness — Prevents rate increases after your first at-fault accident
  • Roadside Assistance — Towing, jump-starts, lockouts, fuel delivery, and tire changes

Kemper

The bottom line

Nationwide

Nationwide earns an overall score of 4.05/5 in QuoteYeti's car insurance provider rankings. The carrier ranks #7 nationally, with particular strength in specific specialty areas.

Nationwide is best suited for drivers who want a balance of price and service from an established carrier. Higher standalone rates than digital-first competitors is the most common drawback to weigh against the strengths.

As always, compare quotes from multiple insurers before committing. The right carrier depends on your specific profile — driving record, claims history, location, and coverage needs all shift the math.

Read the full Nationwide review

Kemper

Kemper makes sense for non-standard risk or Spanish-language service needs in its core states. For standard-risk shoppers, mainstream carriers typically price more aggressively.

Read the full Kemper review

Before you decide

Rankings are a starting point — your profile decides the rest.

These scores reflect our editorial research across cost, coverage, and customer experience. The right carrier for you still depends on your record, location, and vehicle, so read the full reviews before you commit.